Recently, many Amazon sellers have found that even with increased advertising investment, orders have not improved. The decline in platform traffic and intensified competition have become undeniable facts.
With internal platform traffic peaking, many Amazon sellers are actively seeking growth opportunities through new channels like TikTok while continuing to focus on the platform. However, they generally face two core pain points:
1.High risk in product selection decisions: Relying solely on Amazon data for product selection makes it difficult to predict a product's explosive potential on content platforms like TikTok, leading to blind spots in inventory preparation.
2.Low efficiency of external traffic generation content: While wanting to use TikTok to drive traffic to Amazon stores, they don't know what kind of video can effectively inspire user clicks and purchases, and the cost of imitation is high.
The core solution to these problems lies in establishing a system that can systematically "translate" TikTok content data into Amazon operational decisions.
As an official ecosystem product of Seller Sprite: the Kolsprite (Plugin) - "Video Filtering" function is dedicated to solving the content insight challenges faced by Amazon sellers in the TikTok ecosystem. It supports custom setting of multi-dimensional conditions to precisely filter videos on the TikTok search results page or creator homepage, helping Amazon sellers to quickly find viral TikTok content and empower Amazon product selection and TK traffic generation decisions.
Use Case: Suppose you have initially screened a batch of potential products using Seller Sprite and want to assess their popularity trends and content performance on TikTok to reduce inventory risk.
Specific Operation:
1.Search for the product's core keywords, such as: car phone holder.
2.Set combined filtering conditions: Posting Time (Last 30 Days) + Views (Minimum Views 10,000) + Check "Only show sales videos."
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Effect Demonstration: Kolsprite will show you the content trend of this product on TikTok within 1 minute: whether it has been heavily promoted recently, which display format is most popular, and which creators perform well. This data-driven approach verifies your product selection decision, achieving data linkage between Amazon and TikTok.
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Use Case: You want to create a TikTok video to drive traffic to an Amazon Listing and need to quickly find and learn from the high-conversion video content of competitors or creators.
Specific Operation:
1.Go to the TikTok homepage of the competitor or relevant sales creator.
2.Set combined filtering conditions: Video Type (Sales Video) + Views (Minimum Views 50,000).
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Effect Demonstration: Kolsprite directly filters out viral sales videos. You can specifically analyze the video structure and conversion techniques, learn the content patterns of high-conversion videos, and imitate their content structure for your own traffic generation video creation, gaining more organic traffic and driving sales for your Amazon store.
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Finding viral content is only the first step. Kolsprite can help you complete the subsequent crucial steps in creating viral content:
A: The core is to solve the problem of "lack of data basis for content decisions" when Amazon sellers expand into the TikTok channel, using data to drive your decisions and reduce trial and error costs.
A: Very friendly. It allows you to quickly see what content and products are popular in your category on TikTok, helping you quickly understand the TikTok ecosystem and avoid using Amazon's mindset to create TikTok content.
A: The video quality score comes from the official TikTok evaluation system, reflecting the video content quality and recommendation weight.
If a video's score is 0, it may be because the video has not yet been included in the TK quality scoring mechanism. Common reasons include: ① The video is a promotional sales-related content, which the system may not include in content quality evaluation; ② The content is judged to be a re-creation/duplicate or structurally incomplete; ③ The main traffic comes from private domains (such as external traffic generation, fan return visits, etc.) rather than the recommendation pool; ④ There is a delay or technical anomaly in the scoring, and it is recommended to check later to see if the score is updated.
Note: A score of 0 does not mean the video quality is poor. It is recommended to use views and engagement rate for comprehensive judgment of the video's effectiveness.
A: This option only appears when the system recognizes the creator as a "sales creator." If the creator does not have public sales activities, the option will not be displayed.
A: This may be related to several factors:
① Your legitimate cross-border internet connection service (VPN service) IP and the product store's region are inconsistent. For example, your IP is in Vietnam, but you are viewing a US-region creator's sales video.
② The country/region you registered your account in and the product store's region are inconsistent.
③ Your account may be deemed low trust or risky by TK.
④ Please log in to your TK account and switch to the corresponding site's IP.
Kolsprite's video filtering function systematically solves the challenges of obtaining TikTok content inspiration and analyzing viral content for Amazon sellers through a data-driven approach. It perfectly matches the core needs of Seller Sprite users to expand external channels and drive business growth.
If you are a Seller Sprite user, Kolsprite is your indispensable TikTok Data Decision Center. Try the Kolsprite Plugin - Video Filtering function now to unlock a new growth engine.
【Kolsprite Plugin Download and Installation Instructions】
https://www.kolsprite.com/blog/extension-install
Scan the QR code to add customer service on WeChat, get the "TikTok Operations Practical Manual," and there are also new user benefits waiting for you!
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As an essential, data-driven toolkit for TikTok influencers and marketers, KOLSprite provides powerful features for effortless creator discovery, trending content identification, and actionable real-time insights.
It empowers users to make smarter decisions and significantly boosts their TikTok business.
